Business ‘recovery’ video packages.

There’s no easy way to say it - you need video as part of your marketing. There’s a ton of stats to show that customers use and expect to see content related to their interests, or potential purchases. So to make it a little easier to get into the game, I’m offering a range of video packages to local small businesses. The other agenda here is to offer some assistance to the local business community in the wake of covid lockdowns, and a way to kick start business life in the ongoing Covid economy. There’s a catch though - they’re not for everyone. Currently, the criteria is:

  • Small business only (20 or less employees). (Don’t stress if you’re a ‘not small’ business, I’d still love to work with you, just not via these packages!!)

  • Business must be based in Albury/Wodonga region, or N.E Victoria. For those in Melbourne, or Sydney I still can look at your project, it just can’t be via these packages.

  • Preference given to those businesses who are implementing environmentally positive changes to their business, or have a business offering that is pro environment in some way.

  • Limited time offer. Valid until 31st October 2020, unless sold out prior (i.e. I will only do a limited number)

  • The packages below show the scope of whats on offer. Not all Businesses, or requests may suit. Eg, someone asking for a 1 minute profile video as per the package below, but with 2 different locations, and a large and varied offering might not be possible in that package. If in doubt, ask me :)

Profile Video.

You’ve all watched them. When you click onto a business website and front and centre is a short video that shows what the business is all about. And if it worked, you clicked again into the ‘shop now’ page! Every business should have a video profile. There’s many factors involved in pricing these projects, so to offer an attractive package, I’ve streamlined the approach as follows:

  • production of a 3-5minute business profile video in HD format suitable for posting online, embedding on website etc, and short teaser suitable for instagram (sub 1 minute limit)

  • pre-production session to map out the content, themes, areas of primary importance to your business message. Past clients will say this process was valuable in it’s own right.

  • allowing for 1 visit to film interview, and supplementary filming of main business activities.

  • editing, allowing for 2 revisions.Includes royalty free music, and stock footage if required.

  • Doesn’t include use of external ‘talent’ (models, voice over etc), subsequent visits.

$1500+GST (normal rate would be circa $2000+)

Business Wodonga members: $1200+GST

Add on - there is often unused footage after main video is produced. Editing this footage into usable smaller ‘brand stories’ videos for ongoing social media content is an economical way of making use of something that is filmed already. (Golden rule of social media marketing is that you should turn whatever you can into portable content. Even the act of producing content can, in itself, become content! (Eg filming the filming of an interview or photo shoot etc). Deep huh?) No set price for this as each edit will be different. Once main edit is assembled it’s possible to estimate a price as the amount of usable footage remaining after edit is know. Allow $2-500 + GST

1 minute Profile video - starter pack

And if you’re keen to get started with a video profile, but need an economical way in, this is is. What’s that one reason your customers love you? Or your signature product, or style? The video quality is exactly the same, but we just get right to the heart of who you are and what you do inside a 1 minute edit. 1 minute is an important time length because Instagram currently has that limit, so this suits both Instagram and Facebook. And most importantly will look great front and centre on your website’s landing page. (And if you want to create a longer video to build on what this starts, all of the footage is usable in a longer edit. Attractive rates possible for upgrades because of this). I’ll provide a ‘pre-production worksheet’ to walk you through the process of identifying the key elements to capture in preparation for filming.

$750+GST (regular rate would be around $1000)

Business Wodonga members: $550 +GST

Brand Stories

A ‘brand story’ is anything that shows how your products are used, or an in depth look at one element of your business or everything in between. Anything that gets to the emotive heart of what you do. Because the endless possibilities here, I can’t give a fixed price package, but would love to talk and discuss the possibilities with you.